Monday, April 14, 2008

White Gold and The Calcium Twins - "Tame The White Tiger"

White Gold and The Calcium Twins - "Tame The White Tiger": "I stumbled across a commercial about this 'band' on Comedy Central. The 'rock god' + 'milk' concept was pretty over the top for a milk ad, so I couldn't help but laugh. After realizing there was a tag to hear their music on Rhapsody (!), I went online and checked out their three-song EP, thinking it was a pretty crazy thing to come out of a milk ad. To my great glee, I realized it was ballsy rock music about milk and its calcium-y goodness - provided by Electric Six's Dick Valentine in all his insane glory. This song may be the coolest advertisement I've ever been aware of."

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